What Philosophy Has to Do With the Art of Persuasion
The Fine art of Persuasion
- Knowledge
- 14th September 2020
Written past Siddhi Latey (Weloquent)
My philosophy professor had a gaze of warm scrutiny that seemed to see correct through your lies. He would residual his half-moon golden-rimmed glasses on the tip of his olfactory organ and look at you intently if you were lying virtually reading up on the philosophy of Descartes or Kant. He had a peculiar style of didactics wherein he would explicate contradictory philosophies or statements that were morally complicated and so set up upward a debate panel for the grade to argue on either side and persuade their counterpart to concur. By persuasion he wanted the states to influence each other's opinions then that nosotros could, upon conscientious consideration, cull for ourselves. He believed that ignorance was a bane.
On i such occasion when we were studying Socrates, the course was left in an about cursing suspension when our professor revealed that Socrates was pessimistic about republic and unfortunately for me, I was given the hard job of persuading the students to run across Socrates' point of view of beingness against democracy in the adjacent class. I researched thoroughly on why Socrates disliked democracy, evaluated the flaws of democracy, and collected the relevant bear witness. I was surprised afterwards my presentation to see that I had eventually managed to persuade about every pupil, if non for long only definitely, momentarily. Impressed, my professor gifted me a volume past Aristotle– The Art of Rhetoric to further master the art of persuasion.
One of Aristotle's cardinal discoveries was the noesis of persuasive speaking, and ever since, it has held bang-up importance. We are at all times either consciously or unconsciously persuading i another–right from politics to permission from our parents. It is considered an essential business skill relevant to task seekers, leaders, salespeople, entrepreneurs, students etc. as a function of their daily life.
Persuasion is non to exist mistaken for manipulation, which proliferates counterproductive ideologies by distorting or withholding truth. On the contrary, persuasion aims to empower collective growth through pursuit of truth. Aristotle formalised persuasive speaking through tripartite divisions–Logos, Pathos, and Ethos.
The following are some tools of persuasion, you can employ to present thoughts and arguments convincingly:-
Convincing Through Ethos
Trust is an of import factor that cannot be overlooked when addressing an audience and willing them to listen to you. Socrates while arguing against democracy with Adeimantus tried to portray this through an example. Suppose yous decided to go on a voyage–who would you want to exist in accuse of your ship? A commoner who knows null about the vessel or a trained sailor who has undertaken various journeys? Naturally, you would need for the latter. Brownie is extremely of import in securing the trust of your audience. Just as you would trust a crewman to take intendance of your journeys in the seas, your audience would simply identify their trust in you as a speaker when you lot demonstrate your credibility. This can be done by showing testimonials of objective validation, or if yous are an expert on the bailiwick, have conducted deep research and tin can answer questions asked without hesitating, etc.
Appealing to Pathos
As humans are social animals past nature, our decisions rely largely on emotions. It is important to empathize what motivates your audience and from in that location on structure your arguments to sway them in the direction you want. A persuasive orator knows that highly-seasoned to the values and the beliefs of your audience is of utmost importance..
Preparing Through Logos
Through Logos you lot call upon the rational side of your audience's encephalon. This is done past providing reliable data and facts to back up your statements. Your statements have to be easily understood and at the same fourth dimension must make logical sense.
Structuring Your Arguments
A great way to begin is past grabbing the attention of your audience through a "hook." You could do the aforementioned by initiating a question to engage your audience, or an influential statement. So you movement to presenting your side of the argument followed by speaking nigh the opposing viewpoint that is assuredly refuted. Last only not the least, conclude by reiterating your opinion on the topic of the soapbox.
Using Metaphors
The creative use of language is of paramount importance so that your speech does not run dry. One simple fashion to do this is by using metaphors in your talk that – through similarity – have the ability to make ideas concrete. It encourages a clearer understanding of the messages and ideas that you are attempting to convey.
Keeping Messages Concise
When information technology comes to speaking, less is always more. Brevity is another important element every bit there is a limit to how much people can absorb. Lengthy messages distract audiences, and so you have to start with what is most of import and work at being concise.
Source: https://www.elproschools.edu.in/post/the-art-of-persuasion
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